Monin
An interactive flavour discovery game designed for live exhibition.
Overview
Monin is an international brand producing syrups and flavours used in cocktails and beverages worldwide. They approached Revo to design and develop an interactive game for a UK exhibition — creating an engaging experience for visitors while also serving as a smart email capture tool. Users would work through a series of personality-style questions, each with six possible answers, which would ultimately lead them to a personalised Monin flavour recommendation and a complimentary drink. An email template was also designed to be sent to users after completing the game, reinforcing the result and directing them towards a purchase.
Client:
Monin
Year:
2025
Category:
Web Design
/
Interactive Game
Status:
Completed
The Challenge
Designing an interactive game was a first for me — which meant thinking beyond how something looks and really considering how a user physically taps through an experience. Key UX decisions included back button functionality for users who wanted to revisit a previous question, pressed states to clearly show which answer had been selected, and ensuring each question card followed a consistent layout that could flex around the varying content provided by the client. On top of this the game needed to work seamlessly across both a large format touchscreen at the exhibition and on mobile devices, without losing the engagement or flow of the experience.
The Solution
Content HereThe project started with research into similar interactive quiz experiences to understand what keeps users engaged and moving through a flow. From there the design approach was to keep things as clean and simple as possible — letting Monin's brand assets, typography and colour palette carry the visual weight rather than overcomplicating the UI. All seven question screens followed the same layout pattern to keep things consistent and intuitive. The results page was designed with a clear visual hierarchy to highlight the flavour received, with a strong CTA directing users on their next step. The email template followed the same brand led approach, keeping the personalised result front and centre alongside a prompt to purchase.
The Result
The game launched on time for the exhibition and was a real hit — both with the client and visitors throughout the event. It was highly praised by Monin and successfully delivered the interactive element they were looking for. Working closely with the creative director and developer under a tight turnaround, the project came together quickly and to a high standard.
